Search Engine Marketing Google Ads - PPC
Looking for the best PPC Expert in Pakistan?
Well, You have come to the right place!
What is SEM (Search Engine Marketing) or PPC: When we talk about Search Engine Marketing, we are mainly talking about paid marketing or advertising on a search engine like Google. On a more general meaning of the term we can also include other search engines in it like Bing and yahoo etc. While searching something on Google, you may have noticed that the first few search results come with a prefix “Ad”. These are paid ads by Google. When someone clicks on these ads, the advertiser is charged a certain amount. That is why it is called “Pay Per Click” or PPC.
Google Ads is Google’s pay-per-click (PPC) advertising solution that allows businesses to bid on keywords to show ads in Google’s search results. With Google Ads, you only pay when someone clicks on your ad to visit your website or contact your business. In addition, you can customize your ads at any time to reach a specific group of people (by interest, geography, etc.) or to promote a specific offer or product. This flexibility can be a huge advantage for small businesses that can’t update their website often to reflect sales, promotions, or seasonal offers.
Google Ads also gives you the opportunity to promote your business outside of Google Search by showing ads on relevant Google Display Network (GDN) websites. The Google Display Network is made up of thousands of websites on the web that connect you with more potential customers. You can choose specific type of websites to show display ads on, or you can choose the type of people you want to reach and let Google Ads create a list for you.
We, at SSL, have many years of experience in running Google Ads for our clients. Google Ads are all about optimization – the better you optimize it the better the results are and the lower is the cost. With our team of PPC experts, we can optimize your PPC ads from 95 to 100%. This gives you the best possible results. We have a team of PPC Experts in Lahore ready to start your PPC campaign. We guarantee you the best possible optimization of your Google Ads campaign with the most affordable PPC packages.
Some Important Questions about PPC Experts in Pakistan
- What is a PPC Expert?
- What are the Benefits of PPC to the Business?
- How Much Does It Cost to Hire a PPC Expert?
PPC Experts are from entry-level to advanced level digital marketers whose role to focus on pay-per-click advertising or marketing channels Google Ads. PPC specialists use their expertise to design, create and implement paid advertising campaigns on search engines like Google that meet your organization's goals and objectives. A PPC specialist can be hired as a freelancer or contractor, a PPC agency, or work as part of an internal marketing team. Their clients can be internal (internal teams working on campaigns to promote the company / organization) or external (PPC agency specialists working with external clients).
PPC Expert typically have the following responsibilities:
- Plan and manage multiple campaigns at the same time for a wide range of customers
- Analyze trends, evaluate results and design optimize PPC campaigns
- Network and communicate with stakeholders to build relationships
- View your current campaign to see areas for improvement
- Production and proofreading of attractive specimens
- Create campaign reports and present data to interested parties
One of the biggest challenges in getting into digital marketing is that many positions are not "standard" like other jobs. They often have no specific training, accreditation or diploma. So, if you are interested in getting into the industry, you may not know where to start. They also have a rare combination of skills that can range from highly creative to highly analytical. However, a PPC expert should be certified by Google. If you're looking for an area to consider in digital marketing, Pay Per Click (PPC) advertising could be an interesting starting point.
Understandably, small business owners often feel a little anxious when entering new marketing areas, especially since their marketing budgets are often limited and most of their efforts are focused on SEO, website development, printing, social media marketing, or e-mail in the hope of more traffic, attention and business. In today's competitive market, most businesses must seek out new customers and convert existing customers into loyal customers.
One way every small business should really consider is PPC (Pay Per Click) or in other words sponsored ads on Google or Bing. We look at ways PPC can benefit your business:
- It's convenient and fast
- Contact your customers immediately
- Increase brand awareness
- Reconnect with your customers
- Create geo-targeted search ads
- Target the right audience through optimized ads
- It is measurable
- It's quick and easy to implement
PPC not only helps drive qualified traffic to your sites, but can also increase brand awareness. The higher the position of your product or service in the search engines, the greater the chance that consumers will visit your website and prefer or even recommend your offers. Over time, you'll find that your prospects' search terms become more relevant to your brand as they become more familiar with you and see you as a trusted advisor or supplier.
About 65% of small and medium-sized businesses use pay-per-click (PPC) advertising, also known as search engine marketing (SEM). However, how much do these companies pay for PPC services? Every advertising strategy is different, which is why search engine marketing prices vary widely. However, recent study shows that most SMBs invest $150 to $500 per month on PPC services and campaigns
How much your company will spend will depend on several factors, including:
- Your ad spend budget
- The size of the audience you want to cover
- The number of your products / services.
- Your PPC agency
- your advertising strategy
- The scope of your campaign
- And many more
Please see below our PPC packages.
The Features of our PPC Services
- Selecting the right Keywords is the first and the most important task in a PPC campaign. We do a complete and in-depth thorough research on the Keywords for which we have to run the Google Ads campaign for you.
- In designing a PPC campaign, dividing your ads into campaigns and ad groups is as important as selecting the right geography, audience and bidding cap. We have professional PPC experts with years of experience in designing a proper PPC campaign.
- The success of a PPC campaign firstly depends on designing it properly and then after the PPC campaign is live, optimizing it properly. About 70% of the efforts in running a Google Ads campaign is only for optimizing it. We optimize our client’s campaign on daily basis.
What is the Advantage of Google Ads and Hiring a PPC Expert?
This is the age of online marketing. Traditional marketing is 1000% more expensive than online marketing, yet it does not give you even half the result which online marketing can. Even in the online marketing Google Ads (PPC) is 100% more effective than marketing on social media (except for fashion industry), in Pakistan. Try marketing your products and services by Google Ads (PPC) and expand the size of your market as much as you like.
How to Hire a PPC Expert in Lahore?
Planning and organizing a Google Ads Campaign can be challenging as it involves a lot of technical issues to consider.
But with our help, this can be as easy for you as 1,2,3. We have a team of PPC experts, capable of planning organizing, launching and optimizing your Google Ads Campaign professionally. All you have to do is to make a list of all the products/services you want to promote and contact us in any of the ways mentioned below. We will get back to you with an initial plan. You will study the plan and then approve it or ask for any clarification. After the approval of the final plan from you, we start working on your project. The duration of the whole PPC campaign planning and organizing depends upon the size of the campaign and can take from one to two weeks.
Google Ads (PCC) Packages in Pakistan
Basic
For Upto One Campaign, 2 Ad Groups and Upto 10 Ads**
- Maximum 10 Ads
- Keyword Research
- Ad Extensions
- Competitor’s KW Research
- Conversion Tracking
- Call Tracking
- Campaign Monitoring
- Campaign Optimization
- Negative Keywords
- Weekly Reporting
Premium Package
For Upto 2 Campaigns, 5 Ad Groups and Upto 20 Ads**
- Maximum 20 Ads
- Keyword Research
- Ad Extensions
- Competitor’s KW Research
- Conversion Tracking
- Call Tracking
- Campaign Monitoring
- Campaign Optimization
- Negative Keywords
- Weekly Reporting
- Analytics Integration
- Landing Page Conversion Audit
- A/B Testing
Diamond
For Upto 4 Campaigns, 8 Ad Groups and Upto 40 Ads**
- Maximum 40 Ads
- Keyword Research
- Ad Extensions
- Competitor’s KW Research
- Conversion Tracking
- Call Tracking
- Campaign Monitoring
- Campaign Optimization
- Negative Keywords
- Weekly Reporting
- Analytics Integration
- Landing Page Conversion Audit
- A/B Testing
- Display Ads Campaign
- Free Display Ads Graphic
*
- You don’t have to pay the charges in US$. You can pay them in PKR. Please click here to convert prices in PK Rupees at the market rate.
- Additional work will be charged
- Terms Apply
All of Our PPC Packages Include:
Keyword Reseach
All of our PPC campaigns start with a thorough keyword research for the ads because choosing the right KWs is the first step in a good campaign.
Campaign Hierarchy
Dividing a PPC campaign into proper hierarchy at account, campaign, ad groups and ads levels is important. Proper ad structure is also important.
Conversion Tracking
It is important to know what conversions are coming through the campaign, to check its success. We do this on regular basis.
Ad Extensions
The click through rate of the Google Ads can be increased by adding different types of ad extensions to the ads. We always do it.
Technical Support
We also give informal support to our clients on their PPC campaigns like how to improve their landing page experience etc.
Campaign Monitoring
Campaign monitoring is extremely important to see the results f your marketing efforts. We monitor it on daily basis.
Campaign Optimization
The main purpose of campaign monitoring is to optimize the PPC campaign from time to time to get the best results.
Periodic Reporting
We present periodic reports on the campaign performance to our clients to keep them updated with any progress.
The Industries we have worked for:
Have Questions about website development? We have answers...
PPC Experts are an entry-level digital marketing role that focuses on pay-per-click advertising or marketing channels known as PPC. PPC specialists use their expertise to design, create and implement digital advertising campaigns that meet your organization's goals and objectives. A PPC specialist can be hired by a freelancer or contractor, a PPC agency, or work as part of an internal marketing team. Their clients can be internal (internal teams working on campaigns to promote the company / organization) or external (PPC agency specialists working with external clients).
PPC Expert typically have the following responsibilities:
- Plan and manage multiple campaigns at the same time for a wide range of customers
- Analyze trends, evaluate results and design optimized PPC campaigns
- Network and communicate with stakeholders to build relationships
- View your current campaign to see areas for improvement
- Production and proofreading of attractive specimens
- Create campaign reports and present data to interested parties
One of the biggest challenges in getting into digital marketing is that many positions are not "standard" like other jobs. They often have no specific training, accreditation or diploma. So, if you are interested in getting into the industry, you may not know where to start. They also have a rare combination of skills that can range from highly creative to highly analytical. If you're looking for an area to consider in digital marketing, Pay Per Click (PPC) advertising could be an interesting starting point.
Understandably, small business owners often feel a little anxious when entering new marketing areas, especially since their marketing budgets are often limited and most of their efforts are focused on SEO, website development, printing, social media marketing, or e-mail in the hope . more traffic, attention and business. In today's competitive market, most businesses must seek out new customers and convert existing customers into loyal customers.
One way every small business should really consider is PPC (Pay Per Click) or in other words sponsored ads on Google or Bing. We look at ways PPC can benefit your business:
- It's convenient and fast
- Contact your customers immediately
- Increase brand awareness
- Reconnect with your customers
- Create geo-targeted search ads
- Target the right audience through optimized ads
- It is measurable
- It's quick and easy to implement
PPC not only helps drive qualified traffic to your sites, but can also increase brand awareness. The higher the position of your product or service in the search engines, the greater the chance that consumers will visit your website and prefer or even recommend your offers. Over time, you'll find that your prospects' search terms become more relevant to your brand as they become more familiar with you and see you as a trusted advisor or supplier.
SEM services are a type of digital advertising service that uses pay-per-click strategies such as pay-per-click, to improve online visibility, direction, and sales.
SEM is a pay-per-click (PPC) advertising strategy used to increase your website's visibility in the SERPs and reach customers at all stages. Our search engine marketing experts create keywords to optimize ad performance, increase your Quality Score, and increase traffic and conversions to your landing pages. Quality Score is a measure used by search engines to determine the quality and relevance of paid search ads. The more capable you are of meeting the needs of your leads, the less the search engines will charge you for every click and change to your ad.
Search Engine Marketing (SEM) services combine paid search and organic search for a holistic, results-based approach that increases your visibility on popular search engines and web traffic. SEM is one of the best strategies to increase visibility in search results and help you become a more qualified leader of your business. With “SEO Services Lahore”, you are sure to see results that will help your business experience unprecedented growth.
SEO (search engine optimization) focuses on optimizing your website so that it appears higher in search results so that you can capture more organic traffic. SEM (search engine marketing) focuses on using SEO and paid strategies, such as pay-per-click (PPC) advertising, to bring more organic and paid traffic to your site. The main difference between SEO and SEM is: SEO is free and relies on organic search strategies, while SEM is expensive and relies on paid advertising. Also, SEO takes time to implement, and SEM is instant.
SEM (Search engine marketing) is also known as search marketing, and Google is the most popular search platform. PPC (Pay-per-click) comes under the umbrella of SEM. SEM is now a vital part of a company's marketing strategy - most new visitors to a site find it through a Google search. In simple words PPC refers to a type of paid advertising online. SEM is the generic term used for any type of business that aims to improve the ease of finding a particular website through a search engine.
About 65% of small and medium-sized businesses use pay-per-click (PPC) advertising, also known as search engine marketing (SEM). However, how much do these companies pay for PPC services? Every advertising strategy is different, which is why search engine marketing prices vary widely. however, recent study shows that most SMBs invest $300 to $1000 per month on PPC services and campaigns
How much your company will spend will depend on several factors, including:
- Your ad spend budget
- Your PPC agency
- your advertising strategy
- The scope of your campaign
- And many more
PPC ads are a cost-effective way to drive more traffic to your site, according to your budget. You only have to pay when someone click on your ad. Ad pricing is set through bidding, so you can be flexible with your ad costs. And unlike many other marketing strategies, PPC makes it easy for you to reach and engage your target audience.
The main advantage of this style of marketing is that it is considered one of the most successful forms of online advertising. It provides fast results and reliable returns and is also one of the most popular advertising styles. It helps businesses gain visibility on search engines like Google or Bing and will convert PPC visitors much faster.
Pay Per Click (PPC) is a term used to refer to paid advertising on the Internet, usually through Google Ads or Bing Ads. Advertisers pay a commission for each click on one of their ads. PPC specialists use their experience to advise on how to maximize the results of PPC campaigns. A PPC specialist manages pay-per-click advertising campaigns on the Internet, including advertising strategy, design, implementation, and performance analysis. It is also a challenging and very challenging role as success in a PPC campaign requires unique skills.
See What Our Valued Clients Say About Us!
I am a yoga trainer, qualified from the UK. SSL promoted my services in Lahore through PCC and I got very encouraging response.
Shaiz
Sit Fit
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